LG 选择赛普拉斯 TrueTouch™ 触摸屏解决方案为 KS360 手机提供时尚界面

基于 PSoC® 的可编程触摸屏解决方案可实现设计灵活性和易用性

SAN JOSE, Calif., February 18, 2009 – Cypress Semiconductor Corp. today announced thatLGElectronics has selected Cypress’sTrueTouch™ touchscreen solution to implement the elegant, easy-to-use capacitive touchscreen interface in its new KS360 mobile handset. With the flexible and programmableTrueTouchsolution, based on the PSoC® programmable system-on-chip architecture,LGdesigners had a wide variety of touchscreen and LCD materials and vendors to choose from to create the design. The projected capacitive touchscreen provides a next-generation user interface for optimal management of applications.

2009年2月18日，北京讯，日前，赛普拉斯半导体公司宣布，LGElectronics 在其新型 KS360 手机中采用赛普拉斯TrueTouch™触摸屏解决方案，以提供精美、易用的电容式触摸屏界面。利用基于 PSoC® 可编程片上系统架构的灵活的可编程 TrueTouch 解决方案，LG 设计人员可以选择多种触摸屏、LCD 材料和厂商来进行设计。感应式电容触摸屏可为实现最佳的应用管理而提供下一代用户界面。

The KS360 phone has a sliding QWERTY keypad and specialized messaging application features that enable users to send SMS, IM, email and access social networking sites, all from one device. To make messaging easier, the screen automatically rotates 90 degrees using accelerometer technology once the full length keypad has been opened. The KS360 also comes with a 2MP camera and MicroSD card slot.

KS360 手机采用滑盖式 QWERTY 键盘，支持专门的短信应用功能，用户可以用这款手机方便地发送 SMS、IM、电子邮件，并且可以访问社交网站。为了进一步简化短信操作，手机屏幕在键盘全部打开的情况下可以通过加速度计技术自动旋转 90 度。KS360 还配备有 200 万像素的摄像头及 MicroSD 卡插槽。

Cypress’s TrueTouch™ touchscreen solution enables OEMs to utilize a full portfolio of Cypress-developed single-touch and multi-touch gestures, such as tapping an application to open, panning through photo albums, scrolling down an e-mail, and rotating and pinching pictures. Cypress also provides multi-touch capability for up to 10 fingers for more complex applications including virtual keyboard and gaming. This capability provides touchscreen designers with the most freedom to create new and creative interfaces for mobile handsets, portable media players, GPS systems and other products. Additional information about the TrueTouch solution is available atwww.cypress.com/go/pr/TrueTouch.

赛普拉斯TrueTouch™ 触摸屏解决方案让 OEM 能够使用赛普拉斯开发的全系列单点与多点手势技术，如可以进行单击打开应用、平移相册、滚动电子邮件、旋转与缩放图片等操作，对于更为复杂的虚拟键盘和游戏等应用，赛普拉斯提供的多点触摸功能最多可支持 10个 手指同时操作。上述功能为触摸屏设计人员提供了广泛的自由度，以便为手机、便携式媒体播放器、GPS 系统和其他产品创建全新的创新型界面。如欲了解关于 TrueTouch 解决方案的更多信息，欢迎访问以下网址：www.cypress.com/go/pr/TrueTouch。

“The compact size and sliding capability of the KS360 required a flexible touchscreen solution,” said Ji Hoon Jeong, Project Leader at LG. “Cypress’s TrueTouch touchscreen solution allowed us to work with the touchscreen and LCD vendors of our choice to get the exact look and feel we wanted.”

LG 的项目主管 Ji Hoon Jeong 指出：“KS360 小巧的体积和滑盖功能，需要灵活的触摸屏解决方案加以支持。赛普拉斯的 TrueTouch 触摸屏解决方案使我们能根据需要选用不同厂商提供的触摸屏和 LCD，确保实现我们理想中的感官效果。”

“We are pleased to work with a leader such as LG to bring the sleek, dynamic KS360 phone to market,” said Dhwani Vyas, vice president of PSoC CapSense™ and Touchscreen Business Unit at Cypress. “With increasing demand for a wide variety of touchscreens, we believe the flexibility of the Cypress TrueTouch solution is ideally positioned to enable the next generation of touchscreen products.”

赛普拉斯 PSoC CapSense™ 和触摸屏业务部的副总裁 Dhwani Vyas 指出：“我们很高兴与 LG这样的领先公司合作面向市场推出这款圆润动感的 KS360 手机。随着业界对各种触摸屏需求的不断增加，我们相信，赛普拉斯 TrueTouch 解决方案的灵活性必将成为下一代触摸屏产品发展的理想之选。”

关于 TrueTouch

Cypress's TrueTouch touchscreen solution is based on projected capacitive touchscreen technology, offering numerous benefits over touchscreens based on resistive technology. These advantages include optical clarity, durability, reliability and cost-effective implementation of multi-touch features. The TrueTouch family, based on the PSoC® programmable system-on-chip architecture, is the industry's broadest touchscreen offering, including single-touch, multi-touch gesture, and multi-touch all-point solutions. Because of the flexible and programmable PSoC-based TrueTouch architecture, customers can also choose to work with a wide variety of touchscreen vendors and/or LCD module vendors to create their designs. Other touchscreen solutions are not programmable and require designers to implement a fixed solution with limited materials choices. The TrueTouch solution also enables designers to integrate additional functions such as driving LEDs, backlight control and I/O expansion. These functions, in conjunction with flexible communication options (I2C and SPI), allow for unparalleled system integration for touchscreen systems. Additional information about the TrueTouch solution is available atwww.cypress.com/go/pr/TrueTouch.

赛普拉斯 TrueTouch 触摸屏解决方案采用感应式电容触摸屏技术，比采用电阻式技术的触摸屏具备更多优势，如光学清晰度、耐用性、可靠性以及低成本多点触摸功能实施等。TrueTouch 系列以 PSoC® 可编程片上系统架构为基础，是业界最全面的触摸屏系列产品，包括单点触摸、多点触摸和全屏多点触摸解决方案等。由于基于 PSoC 的 TrueTouch 架构极为灵活且支持可编程，因此客户在创建设计方案时可选用不同厂商提供的触摸屏和／或 LCD 模块。其他触摸屏解决方案都不支持可编程功能，而且需要设计人员采用固定的解决方案，材料的选择范围有限。TrueTouch 解决方案还可使设计人员集成驱动 LED、背光控制和 I/O 扩展等额外功能。这些功能与灵活、可选择的通信 (I2C and SPI) 一道让触摸屏系统实现无与伦比的系统集成。如欲了解关于 TrueTouch 解决方案的更多信息，欢迎访问以下网址：www.cypress.com/go/pr/TrueTouch。